iPhone prices rose 134%. The US basket rose 62%.

Annual price indices, 2007 = 100: selected iPhone price rises from $599 to $1,399, 134%; estimated US Big Mac price rises about 107%; CPI-U rises 62%. All 20 iPhone annual prices are shown. 2026 burger is July and CPI August.

Sources & data

Apple / AT&T and contemporary store-price reporting · BLS CPI-U · The Economist / McDonald’s; Big Mac national prices estimated except disclosure anchors.

Chart text

PS PROPHET SHARING US · 2007–OCT 2026 iPhone prices rose 134%. The US basket rose 62%. NOMINAL PRICE INDEX · 2007 = 100 100 150 200 250 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 2026 ≈+107% Big Mac · US estimate ≈$2.80 → ≈$5.78 +62% US basket · CPI-U Goods + services 2026: August +134% iPhone · flagship / Pro $599 → $1,399 Second storage option X · 256GB · $1,149 2008: announced handset price · 2026: CPI August; Big Mac July Sources: Apple / AT&T · BLS · McDonald’s / The Economist